NetSuite ERP Benefits in construction

Why NetSuite ERP is the smart choice for AI-driven business insights

NetSuite ERP Benefits in construction

Artificial Intelligence (AI) is reshaping how businesses operate across all industries. From accelerating decision-making to reducing time spent on manual tasks, AI is becoming a powerful tool for businesses looking to stay competitive. As ERP systems evolve to meet this demand, organisations are increasingly seeking smarter, more automated solutions to drive growth.

According to a 2023 IDC report, more than 65% of businesses now consider AI essential to their ERP strategy. This growing reliance on AI reflects the urgent need for modern businesses to adapt to rapid change. With its AI-powered capabilities, NetSuite ERP delivers key advantages that help businesses boost performance, improve efficiency, and make better-informed decisions.

As experienced NetSuite ERP partners, OSSM is helping businesses across the UK unlock the value of intelligent ERP. Here are some of the key reasons why NetSuite ERP is a smart choice for businesses embracing AI:

1. Seamless AI integration 

AI capabilities within NetSuite are built into the platform, eliminating the need for additional tools or lengthy setup. Users gain instant access to embedded AI features designed to support everyday tasks. One example is ‘Ask Oracle’, which enables natural language queries, making it easier to search, find, and take action within the system.

2. Customisable AI features 

NetSuite gives users the flexibility to tailor AI tools through APIs and tools like SuiteScript GenAI. These customisable options allow businesses to align AI features with their workflows. Even features like Text Enhance, though simple at first glance, can be extended using Prompt Studio to deliver targeted functionality.

3. AI and data-driven decision-making

While SuiteAnalytics Assistant is expected in the next release, NetSuite already provides advanced reporting tools through its platform. Businesses can also take advantage of the NetSuite Analytics Warehouse (NSAW), a robust data warehouse similar to Power BI. NSAW allows users to connect to external data sources, including Excel and third-party databases, making it easier to build comprehensive, AI-enhanced reports.

4. Efficiency at the core

NetSuite supports financial decision-making with intelligent features like Financial Exception Management, which identifies anomalies and helps prevent costly errors. These insights are key to helping businesses stay ahead of risks and act quickly when issues arise.

5. Enhanced personalisation 

AI tools in NetSuite improve workflows across key business functions, including finance, supply chain, and sales. For instance, the Supply Chain Control Tower uses AI to help detect disruptions and highlight areas of concern, allowing teams to take proactive measures before problems escalate.

Intelligent Item Recommendations enable NetSuite users to enhance customer experiences by offering tailored product suggestions. This data-backed personalisation not only improves user engagement but also supports upselling and cross-selling efforts.

6. Built for the future

Running on Oracle Cloud Infrastructure (OCI), NetSuite provides the scalability and security businesses need to grow with confidence. As AI continues to evolve, companies using NetSuite are well-positioned to adopt emerging technologies without disruption.

7. Real-time interaction and accessibility 

By allowing users to interact with AI through conversational prompts, NetSuite empowers more teams to benefit from intelligent features without requiring deep technical expertise. This inclusive approach helps businesses realise faster returns on their ERP investment.

Final Thoughts

The shift towards AI-driven ERP is well underway, and NetSuite is leading the charge. With embedded AI, customisable features, and powerful analytics tools like NSAW, businesses can unlock real value from their data.

Working with trusted NetSuite partners in the UK, like OSSM, ensures a smooth implementation and ongoing support to maximise the benefits of NetSuite ERP.

Discover how OSSM can help your business harness the power of intelligent ERP to drive long-term success.

About the Author

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Brian Doherty

Brian is an accomplished Project Manager with a background in the ERP software industry. He possesses expertise in Business Process, Sage Products, NetSuite, Requirements Analysis, and Technical Support. As the Operations Director of OSSM, a member of the Noledge Group, Brian has directly implemented or been involved in the implementation of NetSuite ERP cloud-based software in various businesses across multiple sectors.

Business woman reviewing financial dashboards in NetSuite ERP after implementation.

Are You Getting the Most Out of Your NetSuite ERP?

Business woman reviewing financial dashboards in NetSuite ERP after implementation.

For many organisations using NetSuite, going live can feel like the final milestone. But what happens when the system doesn’t quite perform as expected? You log in only to find a dashboard that doesn’t mirror your real-time operations. Reports are slow to build, and instead of empowering your team, the ERP feels like an extra chore.

This is all too common especially for companies that have gone through a NetSuite implementation as part of a global strategy. While NetSuite is a robust solution, its real value lies only when the setup is aligned with your unique processes, team needs, and long-term objectives.

“We regularly work with finance and operations teams that have access to brilliant functionality, but don’t use it often because their NetSuite ERP wasn’t implemented with local requirements in mind,” says Brian Doherty, NetSuite Systems Design Specialist at OSSM.

In this blog, we explore why your NetSuite ERP may not be delivering the results you anticipated and offer ten actionable ways to enhance your setup. We’ll also share a preview of OSSM’s upcoming NetSuite Masterclass, featuring experts Brian Doherty and Laura Delaney.

Common Post-Go-Live Challenges

A system may seem successful externally, but behind the scenes, users often face frustrations linked to a generic, off-the-shelf setup. Here are some of the most frequently reported challenges:

Dashboards that are too generic or cluttered
Many companies are still using standard dashboards that don’t reflect user roles or business priorities.

No one to call when something doesn’t work
Without local support in the UK, even small issues can spiral into major interruptions.

Missed training opportunities
Initial go-live training typically focuses on system functions, leaving users unsure how to navigate day-to-day tasks efficiently.

Inefficient financial processes
Manual budgeting, reporting, and approvals still dominate, despite NetSuite’s ability to automate these workflows.

Inconsistent data visibility
Teams either struggle to access the data they need or rely on outdated and incomplete information.

It’s easy to settle for “good enough,” but with support from trusted NetSuite partners in the UK, your ERP can become a powerful driver of business success.

10 Ways to Get More from Your NetSuite

To help organisations unlock more from their ERP, we’ve put together ten practical tips for finance and operations leaders who want to maximise the value of their NetSuite implementation:

1. Make your dashboard meaningful
Ensure your homepage prioritises relevant KPIs, real-time figures, and task reminders that are role-specific.

2. Simplify what you see
If your dashboard is overloaded, trim it down to only include the portlets and tiles that support decision-making.

3. Use custom KPIs to your advantage
Default KPIs are useful, but bespoke metrics will better reflect your performance and goals.

4. Improve short-term cash flow visibility
Set up dashboards to highlight financial trends and risks before they become critical.

5. Distinguish between Admin and User views
Manage visibility effectively—ensuring users only see what’s necessary for their roles.

6. Highlight the right customer and vendor data
Quick access to recent transactions and contact records can save time and improve service.

7. Use reminders for accountability
Task-based triggers help maintain team alignment from finance to fulfilment.

8. Make reporting easier to digest
Smart dashboard configurations can reduce reliance on time-consuming manual reports.

9. Improve collaboration across teams
A unified, customised view of data ensures everyone works from a single source of truth.

10. Make sure your system evolves with you
As your business changes, so should your NetSuite setup—don’t let it remain static.

“When you log into NetSuite, you should be seeing 95% of what you need at a glance,” says Laura Delaney, Sales Account Manager at OSSM. “It’s not just about functionality but about having confidence in your data and your decisions.”

Expert Help When You Need It Most

At OSSM, we support businesses across the UK and Ireland by making sure their NetSuite system fits their needs, not the other way around. Our services extend beyond the initial NetSuite implementation. We assess current configurations, spot inefficiencies, and adjust systems to reflect how your business really operates.

As experienced NetSuite partners in the UK, we understand the importance of local, relevant support. You need a team who knows the compliance landscape, market dynamics, and unique challenges you face.

“We often hear from businesses that feel abandoned after go-live,” Brian adds. “The ERP was built around someone else’s version of their business, and now they’re left without ongoing guidance.”

If this resonates with you, it might be time for a system review or a practical workshop tailored to your operational realities.

Coming Soon: Practical Support for NetSuite Users

If you’re tired of working around a system that no longer supports your goals, it might be time to reassess. OSSM is launching a free NetSuite Masterclass series, created specifically for existing NetSuite users.

Led by ERP experts Brian Doherty and Laura Delaney, the first session focuses on refining dashboards, using KPIs, and tackling some of the most common pain points reported by businesses.

Book your place today.

About the Author

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Anna Carolan

Anna is an experienced professional in project management and change management roles, with a focus on IT systems development and implementation. Currently serving as the Project Consultant at OSSM, Anna assists in managing and implementing Enterprise Resource Planning (ERP) systems for large organisations and small-to-medium-sized companies.